A.PAUSE THAT DEFINES MOMENTS
A.PAUSE THAT MAKES MOMENTS
A.PAUSE THAT DEFINES MOMENTS A.PAUSE THAT MAKES MOMENTS
We help brands design their space in a noisy world
Apause Studio is a brand-building agency based in Singapore, specialising in branding and web design for independent brands and businesses. We help our clients rise above the noise, by crafting distinct identities and experiences that carve out their space in a crowded market.
We don’t just design—we create clarity. In an era of distraction, we help brands find focus, translating their vision into striking, emotion-driven work that is both functional and unforgettable. Our process is thoughtful and strategic, blending brand strategy, design, and art direction to shape brands that resonate and endure.
Recent Projects
We help our clients rise above the noise, crafting distinct identities and immersive experiences that carve out their space in a crowded market.
info@apause.studio
Client Keef the Beef, Rochester Park, Singapore
Year December, 2023
Scope Brand Strategy, Logo & Identity and Wayfinding
Rebranding a new and elevated Keef the Beef, a steakhouse, set within a charming black and white colonial house in Rochester Park, Singapore.
Client Hello Tomorrow Films, Vancouver, Canada
Year 2024, January - March
Scope Brand Strategy, Rebrand for logo & Identity
Rebranding for a wedding film studio that capture and transform wedding moments into cinematic treasures.
Client Neighbourly Chartered Surveyors, United Kingdom
Year 2024, January - April
Scope Brand Strategy, Logo & Identity and Website
Branding for Neighbourly Chartered Surveyors, who recognise its not just a house, its a home.
Client OneFifteen, Taiwan
Year 2024, January - April
Scope Brand Strategy, Logo & Identity
Working with OnBrand for the Brand Strategy, we did the brand identity for a new lifestyle destination in one of Yangmingshan’s five quarters, an historical American Military Housing Complex built between the 1950s and 1960s.
Client SPRMRKT, Demsey, Singapore
Year 2023
Scope Brand Strategy, Logo & Identity
A calendar of events and activities that happens after 6pm at SPRMRKT, Demsey Singapore.
Our Services
Art direction, brand strategy, brand visual identity & logo design, print matter, brand guidelines, social media design, product photography, and website design.
1. The Strategy
Brand Strategy & Story Telling
As a strategist, I work with clients to identify their unique selling proposition to craft a strong and recognisable brand identity that resonates with their target audience, and differentiates themselves from competitors.
Some of the key aspects that I focus on include identifying the core values of the company, understanding the target audience's needs and challenges, and tapping into the unique strengths of the brand.
2. The Visuals
Graphic Identity
A strong brand identity lays the foundation for successful marketing and customer loyalty, and it is my job to bring that vision to life.
This process involves creating a logo, choosing color schemes and typography, developing messaging, and ensuring that all marketing materials and communication channels are aligned with the brand's identity.
3. The Roll Out
Applications
From logo design to web development to advertising campaigns, I ensure that every aspect of the brand's expression aligns with its core identity and resonates with its intended audience, ultimately helping it stand out in a crowded marketplace.
Not only do I create visually appealing collaterals and user-friendly websites, but I also focus on pushing the boundaries of the user experience. In a digital age, this helps to encourage user engagement with the brand.
